Hristo Klimentov graduated in Information and Control Systems from the Technical University in Sofia and Mass Communications from the New Bulgarian University. In 2002 he stared working at one of the first private information agencies in Bulgaria – Focus Information Agency. There he was promoted from Head of Archive through Head of Clipping to Head of Radio Monitoring Department and left the agency as Head of Information Service Unit. He participated in the establishment of F-Strategy PR Agency and the Europont non-governmental organisation. In 2008 he left all the above mentioned organisations and together with his colleague and friend Peyo Georgiev created the first public internet register of PR specialists in Bulgaria, as well as the PRKernel.com information website for PR, marketing, advertisement and media. In 2010 he started collaborating with the owner of Cross Agency and participated in the establishment and management of Cross Display clipping agency and subsequently of Cross Agency.
Two type of complaints may be submitted to the National Council for Self-regulation in case of a breach of:
1. Ethical Code - related to the content (misleading, offensive, inappropriate for children etc.) of an advertisement or any other form of commercial communiaction or
2. Rules for Online Behavioral Advertising (OBA) - related to targeted at selected internet users behavioural advertising. To learn about OBA and what you can do prior to submitting an OBA complaint.
А Complaint is a formal document, claim, plea or request, concerning any form of commercial communication which gives proof of breach of the ethical rules or indicates a possible breach that requires further investigation.