Elly Guerganova - Chairman

Elly Guerganova - Chairman

Elly Guerganova has more than twenty years of experience in the fields of marketing and sales for leading international brands. In the course of more than thirteen years she was the General Manager for one of the global leaders in the FMCG sector – Diageo and she was responsible for multiple markets in Central and Eastern Europe. Elly has been awarded the prestigious business award “Keepers of the Quaich.” by the Scotch industry for her contribution to the development of the business in the region. Prior to Diageo, Elly worked for the American company RJReynolds Tobacco (GTI), the Japanese Fanuc and more. She has worked in the US and the UK.

Elly graduated from the University for National and Global Economy (UNSS) and has gone through multiple international trainings in marketing and business management.

Member of the Electronic Media Ethics Commission at the National Council for Journalistic Ethics. Member of the Experts’ Council to the Council for Electronic Media (CEM).

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HOW TO SUBMIT A COMPLAINT

Two type of complaints may be submitted to the National Council for Self-regulation in case of a breach of:
1. Ethical Code - related to the content (misleading, offensive, inappropriate for children etc.) of an advertisement or any other form of commercial communiaction or
2. Rules for Online Behavioral Advertising (OBA) - related to targeted at selected internet users behavioural advertising. To learn about OBA and what you can do prior to submitting an OBA complaint.
А Complaint is a formal document, claim, plea or request, concerning any form of commercial communication which gives proof of breach of the ethical rules or indicates a possible breach that requires further investigation.

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